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Our First SIG!

Method Savvy hosted its first Digital Marketing & Analytics Special Interest Group on Tuesday night! Thanks again to all of those who came out. We had a great time speaking and getting to know everyone. For those of you who missed it, here is a quick recap of the meeting:

 Breaking Down Silos: The Case for Integrated Marketing

During our open discussion, we talked about the importance of integrated marketing and optimizing the entire lead funnel, and conferred about various strategies such as:

–       Search and site retargeting

–       Marketing automation

–       Couponing as an SEO tactic

–       Webinars as lead drivers

Have any suggestions for our next topic? We’d like to know what you want to talk about. Shoot us an email at engage@methodsavvy.com or tweet us @MethodSavvy.

Thanks again to all the AMA members who came out. Looking forward to seeing everyone at our next event on Thursday, September 27th at 6 PM!

For more information about AMA Special Interest Groups, visit http://www.triangleama.org/about/sigs/.

 

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