Episode 11: Drowning in Tech Tools? 6 Questions to Fix It

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Most people change jobs every 5 years. 

And most have a favorite tech tool, but they don’t cancel it when they leave. 

Suddenly you have four digital ad tools when you only need one.

On this episode, I interview Jeremy Middleton, Head of Marketing Strategy & Operations at Kenna Security, about drowning in tech tools.

On this episode, he discusses:

  • Why siloism causes a glut of tech tools.
  • The process for knowing whether you need to buy tech tools or not.
  • Explaining context when you share your vision.
  • Proper transition planning.
Listen More

Episode 10: How Vidyard is Proving the Value of Marketing Video Creation w/ Tyler Lessard


Episode 9: The Truth About Shifting to ABM