Loyalty in crisis, closing roads for runners, and good news

The data of change: How brands respond to crisis impacts customer loyalty.

Who’s making lemonade from lemons: “People were really excited and appreciated the extra space to get outside for a walk, bike ride or fresh air” on slow streets. 


A great thing: The news is making people anxious. They are reading good news instead.


The world we know is changing drastically day-to-day, altering the ways that we behave, interact, and connect. In such uncertain times, reflecting on #goodchange regularly has proven invaluable. Each week, we’re sharing three ways we’re changing (for the better).

Stay connected with us to get a little more #goodchange in your daily digest.

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Perspective

Loyal to the brand, backpacker meals, and safer roads

Perspective

Less stress at home, hair survival kits, and $6 million steps